Architecture Studies Library
       University of Nevada, Las Vegas Libraries
UNLV HOME (University of Nevada, Las Vegas)
Links for ASL and Libraries Hours for all UNLV Libraries Search catalog for all UNLV Libraries Access your library account ASL Comment Form
ASL Books     Articles     Course Reserves    
The ASL The Web

UNLV Libraries Main Page -> Architecture Studies Library -> Las Vegas Guides and Collections -> Las Vegas Architects and Buildings Database -> Projects

Caesars Palace (1966)

3570 Las Vegas Blvd. S.
Las Vegas, NV
Purpose(s): Original
Opened: 1966
Theme: Rome
Style: Post-Modern
Cost: $19 M (Original)
  • Marnell Corrao Associates (General Contractor for 1990s remodelForum Shops, a cinematic approximation of the empire complete with indoor sunrises and sunsets, and had David Rockwell design a new tower to dwarf Grossman's original structures.)
Owners: Jay Sarno
Description: In 1966, Jay Sarno hired Melvin Grossman to deliver a convex tower and a mix of statuary ranging from late Greek to Renaissance, ostensibly to approximate ancient Rome
Extra Note: UNLV Special Collections holds: addition, preliminaries - December 1966
UNLV Architectural Studies Library, Special Collections holds: Boards (ARCHENT 4)

Brega, Isabella. "The Brightest Star of the Desert." New York: Smithmark Publishers, 1997, 59.

Edwards, John G. “Interior Designer Harris Dead.” Las Vegas Review-Journal. 07 June 2005. [Online]. Available: Accessed June 7, 2005.

Harris, Bill. "Building Nevada :Featuring Nevada's Building Industry Leaders." 1st ed. Newport Beach, CA: Landmark Books, 2007. UNLV Arch Bk Stks HD9715.25.U63 N34 2007.

Hess, Alan. "Viva Las Vegas: After-Hours Architecture." San Francisco: Chronicle Books, 1993, 83, 96.

Nicoletta, Julie and Morgan, Bret. "Buildings of Nevada." New York: Oxford University Press, 2000, 220, 221 & 222.

Simpson, Jeff. "Evolution of the Las vegas Strip." Urban Land. September 2007: 105-107.

UNLV Architecture Studies Library holds: company brochure with information and marketing materials related to some Las Vegas projects.
1966* Opened
1969 Sold to Lum's for $60 M
1971 Corporate Name Change to Caesars World
1973 Additions - Roman Tower
1979 Additions - Fantasy Tower (Now Called Forum Tower) and Omni Max Theatre
1980-1990 Additions
1992 Forum Shops Opened
1995 Acquired by ITT for $1.7 B
1997 Addition - Palace Tower50 and Second Wing Forum Shops (250,000 sf)
1998 Sold to Starwood Hotels and Resorts for $14.6 B
1999 Sold to Park Place Entertainment for $3.0 B
2000 Renovations
2003 Colosseum Theater Opened
2003 Forum Shops Expansion Est. Completion Oct. 2004
2004 Luxury Tower plus Convention & Meeting Facility Addition
2004 Opened New Pedestrian Entrance, Restaurant, Amphitheatre and Market Places
Spatially Direct Children:
Spatially Largest Children: